If you have a Facebook page for your business, the first thing you should do is invite as many people as possible to visit your page. This way, you can encourage them to like your page and share it with their friends. In addition to that, you should also change the cover photo of your page and automate your posts.
Promote your business’s Facebook page on other social media channels
If you want to grow your business and increase sales, one of the best ways to reach more customers is to promote your business’s Facebook page on other social networks. Although younger people are largely moving away from Facebook in favor of Instagram and Snapchat, the fact is that Facebook still has a large number of active users and holds 60% of all social logins. Therefore, your business must have a presence on Facebook to maximize traffic to your website and store.
When creating your Facebook page, you should try to include as much information about your business as possible. The more information you can include, the more likely your Facebook page will be found by other Facebook users and the algorithm that powers Facebook. You can do this by adding more information to your cover photo and profile picture. Alternatively, you can include a video that demonstrates your company’s products or services.
Encourage fans to like and share your page
One of the best ways to grow your Facebook fan base is to regularly post high-value content on your page. This will encourage your fans to engage with your page, and will increase their chances of becoming future customers. It is also important to use various types of content, such as photos, videos, and links. In addition, you should include a “Like” button on your website to encourage more fans to share your posts.
You can also use a hashtag to get more people to see your posts. If you use a hashtag that is relevant to your business, it will likely get shared by your fans. Using a hashtag helps you reach a new audience, and this leads to sales. Another great way to get more fans on your page is to offer a discount coupon that can be redeemed when purchasing from your page. This is a great way to gain social proof and sales, and it’s free to try!
You can also add a CTA to your post. This will encourage fans to share your content with their friends, which will increase your chances of generating more Likes. For instance, “tag two friends who would like this post” is a good CTA. Regardless of how silly it may sound, this simple CTA will increase your chances of receiving more Likes and shares.
Another way to encourage fans to like and share your Facebook page is to post links to it. If you post links to your page, make sure to add explanations about your page. You can upload up to 7,000 contacts a day per page. But do not overdo it.
Change your cover photo
Changing your cover photo can be a great way to increase engagement with your page and make it more appealing to fans. The top of your page offers a great advertising space for your latest news and offers. By changing your cover photo to a new one, you can publish a new post to your page and also to your fans’ timelines. This can result in extra traffic for your page.
It can be helpful to include text on your cover photo, but make sure the text is readable. It’s best to use a font size of 18 to 26 point for best readability. Also, the text should not be cut off. A simple cover photo, such as the Databox cover photo, can also be a good option. It only contains four words, but they are memorable and make your audience want to click on the buttons.
People are drawn to people and photos that show people are more likely to receive “Likes” and comments. Try to use colors that are representative of your brand. Blue and white are good choices. Orange and yellow can also attract viewers. Incorporating innovation is an excellent way to get your cover photo noticed.
You can change the cover photo of your Facebook page to promote a product or service. The size and position of the cover photo can influence how customers engage with your page. It should be approximately 851 pixels by 315 pixels wide. A cover photo with text on it is best to use a font that can be read on screen.
You can use a free template to change your cover photo. This template will show you where your cover photo will appear on desktop and mobile devices. If you have a picture that’s too large or too small, it will be cropped by Facebook. To maximize the impact of your cover photo, make sure the image is high-quality.
There are several benefits to using an automated post scheduler to promote your Facebook page. One of the most notable is that it gives you the time to focus on other, more challenging aspects of your social media strategy. Automated posts can also allow you to monitor your performance more easily. However, it is important to be careful when you are using such tools, because they can lead to unintended consequences.
Automate posts help you avoid the hassle of posting on Facebook at odd hours and at odd times, which can be a huge advantage for those businesses that operate on multiple time zones. They also save you time by allowing you to focus on more creative aspects of your business. You can also include these tools as part of a larger marketing strategy.
Automated posting on Facebook is easy, and there are a number of social media automation tools available that can help you manage multiple accounts. One such tool is Postoplan, which allows you to manage all of your social media accounts simultaneously. It is especially helpful for businesses that want to promote their Facebook page. You can sign up for a free trial of the tool and try it out for a week.
Automated posting on Facebook can help you get more out of your marketing efforts. For example, you can schedule posts to go live when your audience is most likely to see them. Even better, you can choose a certain time when you want to publish a particular post. This can make a huge difference in the quality of your posts.